Energsoft is a battery analytics startup that helps battery manufacturers and engineers optimize battery life and performance through the power of AI.
Interview With Slava Agafonov
Describe your product or service:
“Battery and energy storage software analytics software as a service.”
Describe your company values and mission:
“Solve electrification with AI.”
How are you funded? I.e. venture capital, angel investors, etc.
“Angels, world competitions, and grants”
Did you always want to start your own business? What made you want to become an entrepreneur?
“Yes, my family has [an] entrepreneurial spirit.”
How did you come up with your startup idea? How did you decide to actually act on the idea? What gave you confidence that you were on the right track?
“University of Washington Foster School of Business – Environment Challenge.”
How did you come up with your company name? Did you have other names you considered?
“Microsoft [sounds similar to] Energsoft.”
What is the greatest challenge you faced in starting your business, and how did you overcome it?
“Breaking up with the co-founders.”
Who is your product or service made for? Who is your target market?
“Battery manufacturers, engineers, and people who monitor them.”
What’s your marketing strategy?
“Events, social media, and competitions.”
How did you acquire your first 100 customers?
“Hassling on LinkedIn.”
What are the key customer metrics / unit economics / KPIs you pay attention to to monitor the health of your business?
“Revenue.”
What’s your favorite book on entrepreneurship?
“‘Zero to One’ [by] Peter Thiel.”
What is your favorite startup or business podcast?
“‘This Week in Startups’ [by] Jason Calacanis.”
What is something that surprised you about entrepreneurship?
“How difficult [it] is to break the ice when you start something new.”
How do you stay motivated?
“Climate change is [a] serious issue for humanity. I want to fix or avoid it for my grandkids.”
Did you have to develop any habits that helped lead you to success? If so, what are they?
“Daily routines.”
What are you most proud of as an entrepreneur?
“Impact on the universe.”
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